For beauty addicts, there’s nothing sweeter than getting a great deal on makeup items they’ve been eyeing. Given that more and more women now are opting to buy their makeup supplies online, here are a few tips to help you save money while online shopping for your favorite beauty essentials.
Sign up for loyalty programs: You can save a lot of money when you sign up for loyalty programs. Based on the loyalty program you sign up for, you could unlock different rewards like free shipping or free samples once you hit a certain tier. For instance, Sephora’s® Beauty Insider Program gives you points for each purchase you make. Once you earn a certain number of points, you can redeem them for samples at the store. Ulta’s® Ultamate Rewards™ Program is another loyalty program we recommend you join.
Purchase travel-size products: Curious about a particular product but not sure if it will suit your skin type? Try getting a travel-size product instead of a full-size version. This way you won’t have to be worried about spending money on a product that you may or may not like. Even better, you can request the store for samples of the product you wish to try out.
Shopping during big sales: Looking to stock up on nail paints or mascara? If you can wait, it’s a good idea to save your shopping for events like Ulta’s® 21 Days of Beauty or the VIB sale that Sephora® runs. Timing your purchases with sales like these could get you amazing discounts. These sales typically only happen a few times a year, so ensure you mark your calendar accordingly.
Clear your cookies: You’ve probably heard of something called dynamic pricing - it’s when airlines markup ticket prices because you’ve searched for flights on a certain date too many times. Beauty companies do this too, so if you are shopping online, make sure to delete the cookies on your browser. This prevents companies from tracking your online activity and increasing the prices of items you’ve shown an interest in.
Look out for flash sales: Flash sales have become increasingly popular with makeup retailers, and the discounts offered can be pretty incredible. So, make sure to keep an eye out for such sales. The only caveat is that the marked-down prices don’t last for too long.
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